CAMP is a unique Australian startup studio and community for entrepreneurs and corporate leaders building socially responsible ventures and companies for a brave new world.
We exist to propel inspiration and innovation, conceptualise profitable products, and accelerate the launch and growth of businesses so we can change Australia, the world and all the creatures on it.
CAMP operates as a collective of radical outsiders who have founded and scaled companies around the globe. We are entrepreneurs, hackers, advisors, futurists, inventors, investors; spiritually we are relentless, passionate and kind.
We believe in the collective quest that challenges the best of us to find a problem worth solving, inspire a response, and create an advantage that is ultimately intended for good.
Bold to Big is CAMP's disruptive mindset approaching social-capitalism. A proven model worldwide, Bold to Big is designed to accelerate the day-one founder, the ASX leader and every organisation type in between.
As a creator, the reality is whatever side of the brain you were blessed with, there’s an insatiable need to fill the void of the ‘other-brain’.
No matter the idea, dream, purpose, venture or burden, they all seek completion through talent and partners. The right people who give a shit and believe in you and your business, the right advice, the right insights - all bold and big, our deliberate approach to company creation, capital investment and predictable returns.
What we do
Startup Studio
We build companies from our own personal ideation cravings
Located in Byron Bay, similar to an accelerator/incubator, but with internally developed ideas, we nurture projects through the initial R&D phase, to forming internal entities, and eventually fundraising and spinning out into independently operating companies.
Corporate Ventures
We co-lab with the right corporate partners to rekindle innovation
Corporate Growth Services
Product Ideation Sprints
Innovation Systems for Growth
Humanistic Design <> AI for Good
Transitions from CSR to Profitable Social Innovation
CAMP’s Social innovation Operating System (SIOS)
Corporate Innovation is Broken
The typical approach to innovation starts first as a line item in a budget (some call this ‘entitlement funding’), a byproduct of top to bottom management. It's highly normative and play’s out like this: You first get to allocate a budget. Then, you have a budget to spend, and you ultimately spend that budget on something you believe will be a different and miraculous new thing.
However, the budget and the people designating it are buried deep within the existing corporate structures as the path to innovation is originated within outdated, bureaucratic practices. This undermines and disables our ability to truly innovate and your opportunity for newfound growth ends up looking, smelling and acting like every other corporate initiative when in reality, it needed and should not be.
How we fix it
First, CAMP supports the cultivation of a new innovation mindset that combines lessons from founders, entrepreneurship, and venture capital. This working model implements ‘milestone funding’ and sits alongside standard management and operating protocol promoting the discovery of growth opportunity areas, idea validation and market development as a repeatable practice.
Next, we revisit your organisational purpose. Though you started with a purpose, we find many have lost their way. Innovation is not a methodology nor a group of processes, it’s an operating system that builds from a revitalised organisational purpose,
Follow on by empowering your employees. This radical 'flip the org chart' moment recalibrates around a ‘founders’ mindset, by cultivating your talent with the freedom to unlock opportunity areas based on relevant ideas and evidence-based outcomes.
Finally, and most importantly is the alignment and mindset within leadership. As seasoned executive whisperers, we help leaders reorient expectations and engagement acting as board members or investors alongside their employee entrepreneurs opening new boundaries and permissions.
Founders Studio
We partner and accelerate the passions of founders
Founder and Venture Capabilities
CAMP Co-Founder "Zero to Exit" - Problem identification through IPO. Business plan formation, pitch strategies, go to market, revenue, machine learning, management principles, HR processes, sales methods, pipeline measurement, product sequencing, finance, legal and more.
Capital Partners - Capital formation, IP generation, early-stage funding, licensing, international expansion.
Resource and talent diversification - Industrial design, digital sprints and prototyping, AI + machine learning, dev-ops + engineering.
Why Accelerators are broken
Wait for the accelerator call to action, pitch, panic, wish, and get accepted. Sounds amazing, but the reality is demanding and not pragmatic. Founders are asked to move, give up 3+ months of their life, give away 5-15% equity for several thousand dollars and mentorship. Conclude by developing your IP and finish with a pitch to investors and then back to the garage. Then what?
The next class comes in and you, the chosen alumni startup now sits on the outside to fend for yourself with a notably diminished engagement scheme with your new acquired accelerator business partner. While these accelerator programs provide real value, statistics show long term support and engagement are typically fleeting and there is little if any community backing.
How we fix it
Build and invite the emerging enterprise to a community. A community that champions values and shared beliefs for the offering in development. Regardless of the trajectory of their business, founders will now belong to a lifelong community that can be leveraged for their next world-changing idea.
CAMP also believes that by removing the timeline and fixed curriculum, we can support passionate entrepreneurs throughout each stage of their business - no matter the scale.
Finally, we expand beyond the status quo of platform offerings to include an ongoing membership program that emerges into a wider community building on the ethos and unique opportunities and challenges faced by local entrepreneurs.
Bold to Bigger - Growth
Our collection of legacy corporate partners from our past are the heroes in this journey.
CAMP members have been privileged and humbled to work with the worlds leading brands, each with a unique story of accepting bold venture challenges that rocked corporate norms, resulting in over $5B in topline revenue. We are proud of the genuine trust created and market shifting outcomes based on insights and validated assumptions. The CAMP community is excited to grow with you on your journey.
Bold to Big - Ventures
The right thing, not just a new thing. Years of experience with bootstrapped, piggy banked and VC backed businesses all founded on the desire to create products that people will love. Most were problems in search of solutions, some were just socially right. In all, it begins with an idea, a soul and the innate desire to learn at the risk of success and the development of a great team. Over $100m raised, 8 spun-out companies. Chat with us and discover that our programs are unlike any you’ve experienced. We’d love to help you change the world.
Get in Touch.
As a proud Byron Bay-based company, we would like to acknowledge the Arakwal Bumberlin people of the Bundjalung Nation who are the Traditional Custodians of this land on which we live, work, and stand. We acknowledge their continuing living culture, connection to land, waters and community; Arakwal people ask that you help look after and respect their country. We acknowledge and extend our respect to Elders both past and present and upcoming future leaders.
